SEO Backlinks Google Ranking Factor – Why Backlinks Matter

Liran BaronSearch Engine Optimization (SEO)

C:\Users\Liran\Google Drive\Projects\_Live\zomalo\blog\SEO Backlinks Google Ranking Factor - Why Backlinks Matter

This blog post is part of a series covering Google search results ranking factors. In the last three entries of the series I talked about content, user experience, and technical factors affecting search ranking. In this post, let’s take a look at the (search engine optimization) SEO Backlinks factors that affect search results ranking. In a 2013 study, Chitika found … Read More

SEO Google Technical Ranking Factors

Liran BaronSearch Engine Optimization (SEO)

SEO Google Technical Ranking Factors

This blog post is part of a series covering Google search results ranking factors. In the last two blog posts I talked about content and user experience. In this post, let’s take a look at the (search engine optimization) SEO Google technical factors that affect search results ranking. In a 2013 study, Chitika found that 91.5% of traffic went to … Read More

SEO Google Ranking Factor: User Experience

Liran BaronSearch Engine Optimization (SEO)

SEO Google Ranking Factor User Experience

In my last blog post, we talked about how content factors into your search engine optimization (SEO) Google search ranking. In part II of the series we’re going to cover how user experience factors into the SEO Google equation. In a 2013 study, Chitika found that 91.5% of traffic went to websites on page 1 of Google search results. Page … Read More

Developing Buyer Personas: Who’s Buying My Products and Services?

Kristen HaleyBuyer Personas, Inbound Marketing, Infographic5 Comments

Buyer Personas are semi-fictional representations of your ideal customer. Developing buyer personas for your business requires considerable market research. The research for your company’s buyer personas should be based upon real data as well as some of your own intuitive educated opinions. When you take the time to get to know your audience, you’ll understand customer demographics, buying behavior patterns, … Read More

Zomalo as Newport County Chamber of Commerce Business of the Week!

Kristen HaleyGiving Back, Inbound Marketing0 Comments

Zomalo as Newport County Chamber of Commerce Business of the Week!

I was actually on the radio last Thursday, March 31st! The Newport County Chamber of Commerce hath bequeathed the title of “Business of the Week” to Zomalo this week. Good news! …and I got to sit down with Bruce Newbury of WADK 1540AM, John Edick of Blackstone Catering and Bonnie Gomes, WADK to talk about what Liran and I do. Listen here: http://j.mp/wadkzomalo #protip: if … Read More

Traffic and Conversions Optimization For Your WordPress Site

Liran BaronGet Leads Online, Search Engine Optimization (SEO)0 Comments

Traffic and Conversions Optimization For Your WordPress Site

How your website looks isn’t quite as important as how it’s able to convert traffic to leads and customers. When we talk to new clients about traffic and conversions in relation to their website design, we always ask an important question that’s often overlooked. We ask whether their goal is to have the most beautiful website on the internet, or if their goal is to convert site visitors into leads, and ultimately leads into customers?