Entrepreneurship isn’t easy. There’s plenty of time spent typing up emails. Then there’s the time dedicated to drafting plans and presentations. Then there’s the time spent holding meetings with your partners. And even more time still to planning the meetings to accommodate everyone’s schedules. Whether you’re balancing a side-project alongside a traditional 9-to-5 job or you’re fully committed to … Read More
You’re an entrepreneur (or on your way). Therefore, you know just how precious your time is. You simply can’t waste your time on mundane tasks. You need to improve your efficiency and still make sure the job gets done. The best way to do that is to use productivity apps designed for entrepreneurs. Two such productivity apps you should know … Read More
LinkedIn is now the world’s largest professional network. In fact, in 2011 alone, LinkedIn grew by two new members every second. So smart business owners and smart sales people know how to best leverage LinkedIn for their benefit. One of the best platforms for lead generation on LinkedIn is the LinkedIn Groups platform.
Many marketing professionals are fond of saying that a business has only one chance to stage a grand opening celebration – a one-time opportunity to attract, entice, inspire and win over new “inbound” customers. Ironically, businesses can reap many of these benefits every day – and not just during a grand opening, new product launch or other special event, every … Read More
This blog post is part of a series covering Google search results ranking factors. In the last four entries of the series I talked about how content, user experience, technical factors, and backlinks affect search ranking. In this post, let’s take a look at the how social seo affects Google search rankings. In a 2013 study, Chitika found that 91.5% … Read More
Social media contest ideas are a dime a dozen. What’s really difficult is coming up with a social media contest that resonates with your buyer personas. What would your customers be interested in winning in order to stay engaged with your brand? What call to action would you use in order to get them to sign up for your email newsletter? What … Read More
I work with more than a handful of businesses on Facebook so if you know me, you know I send out invitations to join a Facebook event or to like pages on a consistent basis. I’m not sorry–I’m getting paid for this–but I want to make it easier for those of you who don’t appreciate me trying to physically socialize this … Read More