How your website looks isn’t quite as important as how it’s able to convert traffic to leads and customers. When we talk to new clients about traffic and conversions in relation to their website design, we always ask an important question that’s often overlooked. We ask whether their goal is to have the most beautiful website on the internet, or if their goal is to convert site visitors into leads, and ultimately leads into customers?
SEO Tips: SEO It All Infographic
Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s unpaid results—often referred to as “natural,” “organic,” or “earned” results. (via wikipedia)
Here are some great tips so you can start to get some tasty search engine optimization street cred.
Get 67% More Leads Online by Blogging
Why should I be blogging to get leads online?
The biggest reason your business needs to incorporate blogging in your web marketing strategy is that data tells us companies that blog generated 67% more leads online. More leads equals more revenue for your company to continue to grow.
Google Best Practices: Google News Quality Guidelines
Via Google Webmaster Tools: Google Best Practices Quality Guidelines – some basic principles Make pages primarily for users, not for search engines. Don’t deceive your users. Avoid tricks intended to improve search engine rankings. A good rule of thumb is whether you’d feel comfortable explaining what you’ve done to a website that competes with you, or to a Google employee. … Read More
Search Engine Optimization (SEO) for Beginners
Search engines crawl and index websites. When someone searches on Google, Bing, Yahoo, Ask Jeeves, etc., the search engine presents a ranked list of relevant and popular websites on the topic of search.