How your website looks isn’t quite as important as how it’s able to convert traffic to leads and customers. When we talk to new clients about traffic and conversions in relation to their website design, we always ask an important question that’s often overlooked. We ask whether their goal is to have the most beautiful website on the internet, or if their goal is to convert site visitors into leads, and ultimately leads into customers?
Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s unpaid results—often referred to as “natural,” “organic,” or “earned” results. (via wikipedia)
Here are some great tips so you can start to get some tasty search engine optimization street cred.
Via Google Webmaster Tools: Google Best Practices Quality Guidelines – some basic principles Make pages primarily for users, not for search engines. Don’t deceive your users. Avoid tricks intended to improve search engine rankings. A good rule of thumb is whether you’d feel comfortable explaining what you’ve done to a website that competes with you, or to a Google employee. … Read More